For her sophomore studio album "Hot Pink," Doja Cat envisioned a vibrant, pink-themed concept. The album's visual identity fuses the whimsical world of "Barbie's Dream House" with the allure of the "Playboy Mansion," creating a unique and provocative aesthetic.

This vision manifests through a predominantly pink color palette, capturing the essence of Barbie's iconic abode. The artwork and visuals showcase Doja Cat's eccentric sense of humor, resulting in a playful yet daring aesthetic that challenges conventional norms.

By blending these contrasting elements, the album's visual identity achieves a delicate balance between innocence and sensuality. This juxtaposition serves to highlight Doja Cat's multifaceted personality and artistic vision.

Team
Photography – Vijat Mohindra
Set Design – Eamonn McGlynn
Wardrobe – Brett Alan Nelson